Learning from Las Vegas: The Forgotten Symbolism of Architectural Form

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Venturi and Scott Brown argue, in this influential book, that the architecture of Las Vegas is highly effective because it communicates by way of flamboyant (and informative) signs rather than by the shapes of its buildings. Most of the buildings, they point out, are "decorated sheds." And they draw attention to similar buildings throughout the history of architecture.

Learning from Las Vegas: The Forgotten Symbolism of Architectural Form 1977, MIT Press (MA), Cambridge, Mass

ISBN-13: 9780262220200

Hardcover

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