The most significant conquest of the 20th century may well have been the triumph of American consumer society over Europe's bourgeois civilization. It is this little-understood but world-shaking campaign that unfolds in de Grazia's brilliant account of how the American standard of living defeated the European way of life.
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The most significant conquest of the 20th century may well have been the triumph of American consumer society over Europe's bourgeois civilization. It is this little-understood but world-shaking campaign that unfolds in de Grazia's brilliant account of how the American standard of living defeated the European way of life.
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