Introduction to Retailing, International Edition

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Emphasizes the impact of technology and the Internet, as well as giving coverage to international topics and issues to service providers. This book includes a study guide with review questions, writing and speaking exercises, cases covering diverse retail operations, a computer spreadsheet case, and more.

Introduction to Retailing, International Edition 2010, South-Western, Mason, OH

ISBN-13: 9780538755078

7th edition

Paperback

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