Internets, Intranets, and Extranets: New Waves in Channel Surfing

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Get the most from your electronic marketing resources! Internets, Intranets, and Extranets: New Waves in Channel Surfing examines cutting-edge research on the strategies and practices for managing electronic channels of information distribution. The leading experts working in Web-enabled marketing technologies address the most pressing topics of channel management, presenting descriptive--and prescriptive--insights into the complex network of virtual links between people and places. This unique book looks at the "death of ...

Internets, Intranets, and Extranets: New Waves in Channel Surfing 2003, CRC Press

ISBN-13: 9780789020109

Hardcover

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Internets, Intranets, and Extranets: New Waves in Channel Surfing 2002, CRC Press

ISBN-13: 9780789020116

Trade paperback

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