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Intellectual Capital: Navigating in the New Business Landscape

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Intellectual Capital: Navigating in the New Business Landscape - Roos, Johan, and Roos, Goran, and Dragonetti, Nicola Carlo
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Successful companies rely on traditional factors of production for their survival. Yet the most important and sustainable sources of competitive advantage-- knowledge, customer relations, supply-on-demand, micromanagement, and other forms of "intellectual capital"-- often don't even appear on many companies' reporting systems. The results of this lack of attention to intellectual capital can be disastrous for companies and their stockholders. Providing an organizational system that helps managers maximize the flow of ...

Intellectual Capital: Navigating in the New Business Landscape 1998, New York University Press, New York

ISBN-13: 9780814775127

Hardcover

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