Inspire!: Why Customers Come Back

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Inspire!: Why Customers Come Back - Champy, James
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Champy revolutionized business with "Reengineering the Corporation." Now he takes on the challenge of inspiring customers--even in tough times. In an era of commoditization and ever less loyal customers, this book shows how to keep customers coming back.

Inspire!: Why Customers Come Back 2009, FT Press, Upper Saddle River, NJ

ISBN-13: 9780131361881

Hardcover

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