Examines the principles and processes of health promotion to enable the practitioner to select, plan and implement effective programs for the promotion of better health for various issues, groups or locations. This work reflects advances in the field, in particular the sections on clinical health, social marketing and media, and the environment.

Health Promotions Strategies and Methods 2004, McGraw-Hill Australia

ISBN-13: 9780074715000

3rd edition

Trade paperback