Good to Great: Good to Great


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Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained them. Some of the key concepts discerned in this study, comments Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people". Abridged.

Good to Great: Good to Great 2001, HarperAudio, New York

ISBN-13: 9780694526079


Audiobook cassette