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Global Marketing - Keegan, Warren, and Green, Mark
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For undergraduate and graduate global marketing courses. The excitement, challenges, and controversies of global marketing. Global Marketing reflects current issues and events while offering conceptual and analytical tools that will help students apply the 4Ps to global marketing. MyMarketingLab for Global Marketingis a total learning package. MyMarketingLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and ...

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Global Marketing 2016, Pearson

ISBN-13: 9780134129945

9th edition

Paperback

Global Marketing 2014, Pearson

ISBN-13: 9780133545005

8th edition

Paperback

Global Marketing 2014, Pearson, Upper Saddle River

ISBN-13: 9780133576351

8th edition

Unknown binding

Global Marketing 2012, Pearson

ISBN-13: 9780132719155

7th edition

Hardcover

Global Marketing 2010, Prentice Hall, Boston, MA

ISBN-13: 9780137023868

6th edition

Trade paperback

Global Marketing 2007, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780131754348

5th edition

Trade paperback

Global Marketing 2004, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780131469198

4th edition

Trade paperback

Global Marketing 2002, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780130669988

3rd edition

Trade paperback

Global Marketing 1999, Pearson

ISBN-13: 9780130842688

2nd edition

Paperback