Global Business - Peng, Mike W.
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Introduce your students to success in global business today with a strategic approach to international business topics and unique coverage not found in other texts. GLOBAL BUSINESS, 4th Edition, is the first global business book that asks the big question, "What determines the success and failure of firms around the globe?" Globally renowned scholar and author Mike Peng answers from both an institution-based view and resource-based view in every chapter, bringing an unparalleled continuity to the learning process. The book ...

Global Business 2015, CENGAGE Learning Custom Publishing, Mason, OH

ISBN-13: 9781305500891

4th edition

Hardcover

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Global Business 2015, CENGAGE Learning Custom Publishing, Mason, OH

ISBN-13: 9781305642461

4th edition

Loose-leaf

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Global Business 2013, Cengage Learning

ISBN-13: 9781133485933

3rd edition

Hardcover

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Global Business 2010, South Western Educational Publishing

ISBN-13: 9781439042243

2nd edition

Hardcover

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Global Business 2008, South Western Educational Publishing

ISBN-13: 9780324360738

Hardcover

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Global Business 2008, South-Western, Mason, OH

ISBN-13: 9780324585940

Paperback

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