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Franchising Law and Practice in Vietnam


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Franchising is an increasingly popular business expansion strategy which has revolutionised the distribution of goods and services in virtually all industry sectors in most countries. The late development of franchising in Vietnam has been the result of the late development of the economic and legal system necessary to support it. The Doi Moi reforms in 1986 introduced a market economy which is a necessary prerequisite for the development of franchising - but the development of the franchise sector was constrained by the ...

Franchising Law and Practice in Vietnam 2014, Scholars' Press

ISBN-13: 9783639713954

Trade paperback