Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities

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A practical, put-it-to-work-now guide for understanding, building and fostering a Fiercely Loyal community of clients, customers and raving fans. Building and sustaining a fiercely loyal community of clients, customers and raving fans is critical for success in today's turbulent marketplace. Organizations, both corporate and non-profit, that are thriving have discovered a secret - the underlying DNA shared by all wildly successful communities. Fierce Loyalty unlocks this secret DNA and lays out a clear model that any ...

Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities 2012, Hayfield Publishing

ISBN-13: 9780988245808

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