Elvis Cinema and Popular Culture

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Though Elvis Presley's music is widely credited as starting a sea change in American popular culture, his films are often dismissed as base marketing vehicles, commercially successful but insignificant. Beyond the formulaic plotlines and increasing reliance on weak songs, however, the films - and Elvis - serve as profound cultural touchstones, revealing changing American aesthetics more than a changing Elvis. Elvis's rebel image in 1956, as a guitar-swinging incarnation of Brando or Dean, had by 1969's Change of Habit ...

Elvis Cinema and Popular Culture 2006, McFarland & Company, Jefferson, NC

ISBN-13: 9780786425266

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