Skip to main content alibris logo

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the ...

    • eBook Details
    eBook icon PDF eBook Electronic Commerce

    This is a digital edition of this title.

    Rent eBook (5 Options)

    Buy eBook

    • Title: Electronic Commerce by Efraim Turban; David King; Jae Kyu Lee; Ting-Peng Liang; Deborrah C. Turban
    • Publisher: Springer Nature
    • Print ISBN: 9783319100906, 3319100904
    • eText ISBN: 9783319100913
    • Edition: 2015 8th edition
    • Format: PDF eBook
    digital devices
    • This is a digital eBook
      Nothing will be shipped to you
    • Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices
    • Most eBooks are returnable within 14 days of purchase
    • Questions? See our eBook FAQ