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Effective Small Business Management: An Entrepreneurial Approach

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Effective Small Business Management: An Entrepreneurial Approach - Scarborough, Norman M, and Wilson, Douglas L, and Zimmerer, Thomas W
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Exceptionally practical, this best-selling manual teaches budding entrepreneurs the "hands-on" tools and techniques for launching and managing a small business the right way -- and to imbue it with the staying power necessary to succeed and grow in the hotly competitive environment of the 21st century. The volume details the challenges and rewards of entrepreneurship, building the business plan, marketing strategies, finding financing, location and layout, techniques for enhancing profitability, managing people and the ...

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Effective Small Business Management: An Entrepreneurial Approach 2008, Pearson Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780136152705

9th edition

Hardcover

Effective Small Business Management: An Entrepreneurial Approach 2006, Pearson Prentice Hall

ISBN-13: 9780131596870

8th edition

Unknown binding

Effective Small Business Management: An Entrepreneurial Approach 2000, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780130807083

6th edition

Hardcover