Economics, Strategy and the Firm

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Economics, Strategy and the Firm draws on the increasing synthesis of ideas from economics and business strategy to explain how organizations fulfil their corporate goals. The book provides an analytical framework showing how tools from economics can be used to explain, and even predict, the economic behaviour of organizations. Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in Economics and Strategy, Industrial economics or ...

Economics, Strategy and the Firm 2007, Palgrave MacMillan

ISBN-13: 9780333992975

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