This practical text introduces students to all the principal data collection methods and data analyses used in social psychology. A student-friendly introduction to the data collection methods and data analyses used in social psychology. Describes the principal research methods and shows how they can be applied to particular research questions. Each chapter is written by a psychologist well known for using the method they describe. Methods presented include conducting surveys, constructing questionnaires ...

Doing Social Psychology Research 2004, Blackwell Publishers

ISBN-13: 9781405108126

Trade paperback

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Doing Social Psychology Research 2004, Wiley-Blackwell

ISBN-13: 9781405108119

Hardcover

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