Digital Marketing: A Practical Approach

by

Write The First Customer Review

As in the previous editions of this book, whilst strategic issues are included where appropriate, by concentrating on the operational and functional aspects of this dynamic subject, Digital Marketing - a Practical Approach provides a step-by-step guide to implementing the key aspects of online marketing. Similarly, although primarily aimed at an academic market, the practical- rather than purely theoretical - nature of the book means that it will be equally useful in both training and self-learning scenarios. After reading ...

Digital Marketing: A Practical Approach 2014, Routledge, London

ISBN-13: 9780415834834

2nd edition

Trade paperback

Select
Digital Marketing: A Practical Approach 2014, Routledge

ISBN-13: 9780415834827

2nd edition

Hardcover

Select