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Designing the Coffee Shop

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Designing the Coffee Shop - Waxman, Lisa
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This study explored the physical and social characteristics that encourage gathering behavior in coffee shops. The study is primarily qualitative using the techniques of visual documentation, observation, behavioral mapping, interview, and survey research. The findings are presented in four categories including preferred physical attributes of the coffee shops, characteristics of the people who frequent the coffee shops, the activities that took place there, and the feelings and attitudes of the patrons. The most important ...

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Designing the Coffee Shop 2009, VDM Verlag, Saarbrucken

ISBN-13: 9783639135701

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