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Design - Peters, Tom
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Design is about passion, emotion and attachment - and it must be at the heart of every business. Discover why design is the Number 1 determinant of whether a product or service stands out. Perceptive, provocative and inspiring ideas to transform the way you work, this is your crucial guide to design to help you reinvent your business from management guru Tom Peters.

Design 2005, DK Publishing (Dorling Kindersley), New York, NY

ISBN-13: 9780756610548

Trade paperback

Design 2005, DK, London

ISBN-13: 9781405302586