Design Leadership: Securing the Strategic Value of Design

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Design Leadership: Securing the Strategic Value of Design - Turner, Raymond
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The fundamental tenet of this Design Leadership book is that design is a commercial and social imperative and its management and leadership are integral parts of what can make business successful, government effective and society safer and more enjoyable for everyone. The text draws on Raymond Turner's extensive experience and insights into the effective use of design as a business resource for competitive advantage and social benefit. Raymond brings his experience of working for iconic businesses, projects and ...

Design Leadership: Securing the Strategic Value of Design 2016, Routledge, London

ISBN-13: 9781138247635

Paperback

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Design Leadership: Securing the Strategic Value of Design 2013, Ashgate Publishing Limited

ISBN-13: 9781409463238

Hardcover

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