Cutlip and Center's Effective Public Relations

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Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market.This edition features several new chapters, examples, and information on how social media and globalization are shaping PR.

Cutlip and Center's Effective Public Relations 2012, Pearson

ISBN-13: 9780132669153

11th edition

Paperback

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Cutlip & Center's Effective Public Relations 2008, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780136029694

10th edition

Trade paperback

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