Customer Love: Attracting and Keeping Customers for Life

by

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This work provides the philosophy and practical guidance to enable organizations to elicit customer loyalty. Topics covered include the techniques and strategies to promote a sustainable culture that nurtures the customer, and examples of organizations famed for "customer love".

Customer Love: Attracting and Keeping Customers for Life 2001, Executive Excellence Publishing, Provo

ISBN-13: 9781890009786

Hardcover

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