Created in China: The Great New Leap Forward

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This book examines China's creative economy--and how television, animation, advertising, design, publishing and digital games are reshaping traditional understanding of culture. Since the 1950s China has endeavoured to catch-up with advanced Western economies. 'Made in China' is one approach to global competitiveness. But a focus on manufacturing and productivity is impeding innovation. China imports creativity and worries about its 'cultural exports deficit'. In the cultural sector Chinese audiences are attracted to Korean ...

Created in China: The Great New Leap Forward 2008, Routledge, London

ISBN-13: 9780415491754

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