Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

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Best Selling Strategy Title. The 21st Edition continues its tradition of being a preeminently teachable text because of its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of crafting and executing strategy because the presentation of the material is engaging and clearly written.

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases 2017, McGraw Hill Higher Education, London

ISBN-13: 9781259732782

21st edition

Hardcover

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