Contemporary Marketing

by

Boone and Kurtz's Contemporary Marketing has proved to be the premier introduction to marketing text and package, edition after edition. With each edition, this best selling author team builds and improves upon past innovations, creating the most technologically advanced, student friendly, instructor supported text available. The tenth edition is the first text to devote two full chapters (an entire part) to technology issues. Part Two, Managing Technology to Achieve Marketing Success, explores emerging e-commerce concepts ...

Contemporary Marketing 2015, South Western Educational Publishing, Mason, OH

ISBN-13: 9781305075368

17th Revised edition

Hardcover

Select
Contemporary Marketing 2015, South Western Educational Publishing, Mason, OH

ISBN-13: 9781305631847

17th edition

Unknown binding

Select
Contemporary Marketing 2013, South Western Educational Publishing, Mason

ISBN-13: 9781133628460

16th edition

Hardcover

Select
Contemporary Marketing 2011, South Western Educational Publishing

ISBN-13: 9781111221782

15th edition

Hardcover

Select
Contemporary Marketing 2009, South Western Educational Publishing

ISBN-13: 9780324582031

14th edition

Hardcover

Select
Contemporary Marketing 2007, South-Western, Mason, OH

ISBN-13: 9780324543995

13th International student edition

Hardcover

Select
Contemporary Marketing 2007,

ISBN-13: 9780324536508

13th Revised edition

Unknown binding

Select
Contemporary Marketing 2004, Thomson South-Western, New York

ISBN-13: 9780324221923

2005 edition

Unknown binding

Select
Contemporary Marketing 2003, South Western Educational Publishing

ISBN-13: 9780324185102

11th Revised edition

Hardcover

Select
Contemporary Marketing 2001, Dryden Press, Hinsdale

ISBN-13: 9780030339530

Hardcover

Select
Contemporary Marketing 2000, South Western Educational Publishing

ISBN-13: 9780030314032

10th edition

Hardcover

Select
Contemporary Marketing 2000, South Western Educational Publishing

ISBN-13: 9780030314049

10th Study Guide edition

Trade paperback

Select
Contemporary Marketing 1997, Harcourt Brace College Publishers

ISBN-13: 9780030039133

8th edition

Trade paperback

Select
Contemporary Marketing 1997, Harcourt Brace College Publishers

ISBN-13: 9780030190445

9th edition

Trade paperback

Select
Contemporary Marketing 1997, Harcourt Brace College Publishers

ISBN-13: 9780030042133

8th edition

Trade paperback

Select
Contemporary Marketing 1992, Dryden Press

ISBN-13: 9780030540189

7th edition

Unknown binding

Select
Contemporary Marketing 1991, Dryden Press,U.S.

ISBN-13: 9780030753640

7th Revised edition

Paperback

Select
Contemporary Marketing 1989, Dryden Press, Chicago, IL

ISBN-13: 9780030228148

6th edition

Unknown binding

Select
Contemporary Marketing 1989, Harcourt Brace College Publishers

ISBN-13: 9780030229824

6th edition

Trade paperback

Select
Contemporary Marketing 1986, Dryden Press

ISBN-13: 9780030031892

5th edition

Unknown binding

Select