Communication of Innovations: A Journey with Ev Rogers - Singhal, Arvind M, Dr. (Editor), and Dearing, James W, Dr., PH.D. (Editor)
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This collection of 10 original essays honors the intellectual legacy of Professor Everett M. Rogers, a pioneering and distinguished teacher-scholar of diffusion of innovations, communication networks, and social change. Well known colleagues and contemporaries write on topics that not only piqued Rogers' curiosity, but which are areas where he made seminal and lasting contributions. The concluding chapter documents Rogers' life journey from his modest farm boy beginnings in Iowa, through his distinguished academic career, ...

Communication of Innovations: A Journey with Ev Rogers 2006, Sage Publications Pvt. Ltd, New Delhi

ISBN-13: 9780761934776

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