Colonel Sanders and the American Dream

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From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars' worth of products. But only one of them was ever a real person-Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside cafe in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving "finger lickin' good" chicken to more than twelve million people every day. But to get there, he had to give up control of his company and even his own image, ...

Colonel Sanders and the American Dream 2017, University of Texas Press, Austin, TX

ISBN-13: 9781477314753

Paperback

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Colonel Sanders and the American Dream 2012, University of Texas Press, Austin, TX

ISBN-13: 9780292723825

Hardcover

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