Channel Champions: How Leading Companies Build New Strategies to Serve Customers

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The world's leading corporations are reinventing their sales channels and revolutionizing their industries. This book shows managers how to duplicate their strategies to secure their own companies' competitive advantage.

Channel Champions: How Leading Companies Build New Strategies to Serve Customers 1999, Jossey-Bass, San Francisco, CA

ISBN-13: 9780787950347

Hardcover

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