Buzz Marketing with Blogs for Dummies

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In this instant-communication world, buzz means business! And one of the greatest ways to get customers and potential customers buzzing about your business is with a Web log, commonly called a blog. Blogs can help you: Introduce the people behind your business Discuss relevant issues Provide a clearinghouse for information and expertise Show your business as a good corporate citizen Support an exchange of ideas Get honest feedback from your customers Affect public opinion If you're new to blogging, or if ...

Buzz Marketing with Blogs for Dummies 2005, For Dummies

ISBN-13: 9780764584572

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