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Business Communication: Principles and Applications

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Business Communication: Principles and Applications - Quible, Zane K, and Mott, Dennis L, and Johnson, Margaret H
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Comprehensive, up-to-date, and easy-to-understand, this text is designed to help readers improve their ability to communicate more effectively -- especially in a business setting -- both in writing and orally. This book outlines writing concepts essential for "all" types of business documents, discusses appropriate content and structure for "specific" types of business documents, and explains how employees can make more effective presentations in both small and larger groups.

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Business Communication: Principles and Applications 1995, Prentice Hall, Englewood Cliffs, NJ

ISBN-13: 9780133044294

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