Budget Constraints and Optimization in Sponsored Search Auctions

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The Series in Intelligent Systems publishes titles that cover state of the art knowledge and the latest advances in research and development in intelligent systems. Its scope includes theoretical studies, design methods, and real-world implementations and applications. The Series publishes titles in three core sub-topic areas: Intelligent Automation, Intelligent Transportation Systems, and Intelligent Computing. Titles focus on professional and academic reference works and handbooks. The readership for the series is broad, ...

Budget Constraints and Optimization in Sponsored Search Auctions 2013, Academic Press

ISBN-13: 9780124114579

Hardcover

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