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Bridging the Atlantic: How Eight Small American Businesses Succeeded in Europe (And How You Can Too!)

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Bridging the Atlantic: How Eight Small American Businesses Succeeded in Europe (And How You Can Too!) - Davenport, John, and Gotschall, Mary, and Workman, Willard A (Introduction by)
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An American company does not have to be a huge multinational to be successful in Europe: Bridging the Atlantic answers the questions that small or medium-sized company executives will have before breaking ground in Europe.Eight small, diverse American companies share their success stories in exporting or expanding their businesses to Europe in a way that will inspire, educate, and reinforce the efforts of seasoned executives and budding entrepreneurs alike.The book includes a list of American Chambers of Commerce in Europe ...

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Bridging the Atlantic: How Eight Small American Businesses Succeeded in Europe (And How You Can Too!) 2000, U.S. Chamber of Commerce

ISBN-13: 9780898341546

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