Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business

by

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Incorporating interviews he conducted throughout the industry with everyone from company leaders, past and present, and Wall Street analysts to design engineers and factory workers, Newhouse takes readers inside these two firms to understand their struggle for supremacy in a business based as much on instinct as on economics.

Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business 2008, Vintage Books USA, New York, NY

ISBN-13: 9781400078721

Trade paperback

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Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business 2007, Alfred A. Knopf

ISBN-13: 9781400043361

Hardcover

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