B2B: How to Build a Profitable E-Commerce Strategy

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Companies that have embraced Internet technologies are all abuzz about the unquestionable potential of B2B e-commerce. Reliable estimates suggest that a trillion dollars will be transacted over the Web in the next few years-and the bulk of that will occur in the business-to-business space. While business-to-business strategies are as old as business itself, what's different is the speed at which new and more efficient business connections can be made using online resources. Yet this vast frontier of Internet commerce is ...

B2B: How to Build a Profitable E Commerce Strategy 2002, Basic Books, Cambridge, MA

ISBN-13: 9780738205229

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B2B: How to Build a Profitable E-Commerce Strategy 2000, Basic Books (AZ), Cambridge, MA

ISBN-13: 9780738203348

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