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Attitudes and Attitude Change

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Attitudes and Attitude Change - Bohner, Gerd, and Wanke, Michaela
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Attitudes - cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas - and attitude change have been a central concern in social psychology since the discipline began. People can - and do - have attitudes on an infinite range of things but what are attitudes, how do we form them and how can they be modified? This book provides the student with a comprehensive and accessible introduction to the basic issues in the psychological study of attitudes. Drawing on research from ...

Attitudes and Attitude Change 2002, Psychology Press, New York, NY

ISBN-13: 9780863777790

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Attitudes and Attitude Change 2002, Psychology Press, New York, NY

ISBN-13: 9780863777783

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