And Now a Few Words from Me: Advertising's Leading Critic Lays Down the Law, Once and for All

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"A brazenly funny . . . and hard-hitting book." -- Publishers Weekly "He [Bob Garfield] is irreverent, funny and tough." -- USA Today "If you crave insight into the wacky, zany, madcap--albeit very serious--business of advertising, this is a great place to begin." -- Miami Herald And Now a Few Words from Me is Bob Garfield's call to arms. Sparing no sacred cows, the respected Advertising Age columnist rails against the mind-set that has reduced much of today's advertising to sophomoric silliness that doesn't ...

And Now a Few Words from Me: Advertising's Leading Critic Lays Down the Law, Once and for All 2004, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071441223

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