Advertising the American Dream: Making Way for Modernity

by

Write The First Customer Review
Advertising the American Dream: Making Way for Modernity - Marchand, Roland
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency
Cash for Textbooks

Textbook Buyback

"A convincing and perceptive analysis that provides a careful sociological portrait of advertising agency people in the 1920s and 1930s. Marchand has rare talent for bringing out things in the ads that the reader would not have seen alone."--Michael Schudson, University of California, San Diego "This work illuminates some of the most important developments in twentieth-century America."--T.J. Jackson Lears, Rutgers University

Advertising the American Dream: Making Way for Modernity 1985, University of California Press, Berkeley, CA

ISBN-13: 9780520058859

Trade paperback

Select