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A Framework for Marketing Management

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Framework for Marketing Management - Kotler, Philip T, and Keller, Kevin Lane
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Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.

Framework for Marketing Management 2015, Pearson, Upper Saddle River

ISBN-13: 9780133871319

6th Revised edition

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Select 		Framework for Marketing Management 2011, Pearson

ISBN-13: 9780132539302

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A Framework for Marketing Management 2008, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780136026600

4th edition

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Select 		A Framework for Marketing Management 2006, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780131452589

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A Framework for Marketing Management 2006, Prentice Hall, New Jersey

ISBN-13: 9780132303897

3rd edition

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Select 		A Framework for Marketing Management 2002, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780131001176

2nd edition

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Framework for Marketing Management 2001, Prentice Hall, New Jersey

ISBN-13: 9780130318954

Paperback

Select 		A Framework for Marketing Management 2000, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780130185259

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A Framework for Marketing Management Pearson Prentice Hall

ISBN-13: 9780136026679

4th edition

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