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A Book About Innocent: Our Story and Some Things We've Learned

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We started making smoothies in 1999. On that first day we sold twenty-four bottles, and now we sell over two million a week, so we've grown since then. This book is about the stuff we've learned since selling those first few smoothies. About having ideas and making drinks, about running a business and getting started, about nature and fruit, about company life and working with friends, about the stuff we've got right and the stuff we got wrong, and about squirrels ...and camping ...and doing the right thing. We thought we'd ...

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