Good. No dust jacket. 1974. 175 pages. Illustrated spiral bound paperback with blue lettering. Colour illustrations throughout. Clean pages. Mild tanning to endpapers and page edges. Mild wear to spine, cover edges and corners. Mild soiling and creasing to covers and spine. World of Rare Books Item ref. 1490342636CJD (Use this ID when enquiring about this item. )
Very Good. Elephant Folio-over 15"-23" tall. Minor edge and corner wear, lightly scuffed and scratched, gently shelf worn, some foxing, overall a very clean used first edition! Full color pictorial front and rear. Wonderfully well-preserved! 176 very clean unmarked and uncreased historical pages nicely enhanced by black and white and full-color photographs and illustrations! "It was no part of the aim of that army of anonymous men who created the posters of Hollywood's greatest era to bring aesthetic inspiration to the millions who gazed on the billboards; neither were they concerned with advancing the progress of graphic art. They had none of the aspirations of the Continental European artists who created a world of graphic styles which rarely if ever impinged on America. Yet they did succeed in creating a medium that was unique: loud, brash, vulgar, braggart, using the human form as a provocation and the letters of the alphabet as a violence, declaring an irrepressible and irresistible vitality, making intoxicating use of form and composition and rhythm. They mirrored the soul of Hollywood itself, which was as it had to be, because posters were the first and vital link between the far-off Californian city where dreams were made and the worldwide multiplicity of audiences who were its customers.....".
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