Locate the precincts that have a voting history of swing voting during the past three elections. If the precinct votes for a political party one election or two and then votes for the other political party they should be a target for voter contact. Another barometer is the change in the percentages. For example, a candidate for the Republicans may have received 65% of the vote three elections past, then 55% the next election. The last election the candidate only received 51% of the turnout. This precinct is ready to swing ...

100 Grassroots Campaign Strategies 2010, Trafford Publishing, Bloomington IN

ISBN-13: 9781426927690

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