In this landmark work, the author of "Blink" and "The Tipping Point" asks what makes high-achievers different? Brilliant and entertaining, "Outliers" is a landmark work that will simultaneously delight and illuminate.
Focusing on successful marketing campaigns and undying urban legends, this book is written for anyone who strives to craft messages that are memorable and lasting.
Social psychologists Tavris and Aronson take an in-depth look into how the brain is wired for self-justification. Backed by years of research and delivered in lively prose, their book offers a fascinating explanation of self-deception--how it works, the harm it can cause, and how to overcome it.
We are surrounded by information in the 21st Century: we are bombarded by advertising, attitudes, celebrities, news, wars, fashion, the latest fads...the sheer amount of information we have access to appears untameable, unworkable, and too much to gain sense from unless we pick and choose very carefully. However, our choices are very often made ...
"The Tipping Point" is the biography of an idea, and the idea is quite simple: that many of the problems we face - from murder to teenage delinquency to traffic jams - behave like epidemics. They aren't linear phenomena in the sense that they steadily and predictably change according to the level of effort brought to bear against them. They are ...
By focusing on material most relevant to introductory psychology courses, while maintaining the narrative flow, the authors invite students to see the big picture of psychology as opposed to a collection of fragmented ideas.
Connect the study of cognition to everyday life with COGNITIVE PSYCHOLOGY. Covering both the landmark studies and the cutting-edge research that define this fascinating field, this textbook includes concrete examples and illustrations to help you understand the theories of cognition -- driving home both the scientific importance of the theories ...
Meghann is a no-nonsense Seattle lawyer who doesn't have time for feelings. She leaves that to her sister, Claire, who lives a messy kind of life out in the boonies as a single mother. Now Claire is planning to marry a country musician named Bobby Austin--and at the same time she is diagnosed with a brain tumor. But one of Meghann's many casual ...
In what the General Practitioner called 'this intelligent searching work', the author of "Stigma" and "Asylums" presents an analysis of the structures of social encounters from the perspective of the dramatic performance. He shows us exactly how people use such 'fixed props' as houses, clothes, and job situations; how they combine in teams ...
Jhumpa Lahiri won the Pulitzer for her story collection, INTERPRETER OF MALADIES. Her first novel, set in Boston and New York, begins in 1968 with a young Indian man doing research at MIT, and his wife, who becomes pregnant with a son. As years go by, their son, unlike his parents, becomes thoroughly westernized and even rebellious, with a series ...
Distinguished by its current-events emphasis, strong diversity coverage, and engaging connections drawn between social psychology and students' everyday lives, Social Psychology, Seventh Edition, remains one of the most scholarly and well-written texts in its field. Integrating classic and contemporary research, the text also includes ...
Dreams puzzled early man, Greek philosophers spun elaborate theories to explain human memory and perception, Descartes postulated that the brain was filled with "animal spirits," and psychology was officially deemed a "science" in the 19th century. In this Fifth Edition, B.R. Hergenhahn demonstrates that most of the concerns of contemporary ...
This landmark work is a classic of both psychology and sociology. The premise is that if humanity cannot live with the responsibilities of freedom, it will probably turn to authoritarianism. Few books have thrown such light on the forces that shape modern society. First published in 1941, the book is especially pertinent in light of recent debates ...
This text aims to help students become consumers of persuasion. It presents persuasion through the examination of various aspects of popular culture - politics, mass media, advertising, and the information superhighway - as they exemplify and teach critical theories of persuasion. Its focuses on language and critical thinking are combined with ...
This book continues to set the standard by which other social psychology texts are judged. The author's engaging writing style and unique, intimate voice make the text both compelling and readable, without being overly simplistic. The organization logically moves the student through the study of how people think, influence and relate, including an ...
Few works of political and cultural theory have been as enduringly provocative as Guy Debord's "Society of the Spectacle". From its publication amid the social upheavals of the 1960s up to the present, the volatile theses of this book have decisively transformed debates on the shape of modernity, capitalism, and everyday life in the late twentieth ...
The good news is that the vast majority of soldiers are loath to kill in battle. Unfortunately, modern armies, using Pavlovian and operant conditioning have developed sophisticated ways of overcoming this instinctive aversion. The psychological cost for soldiers, as witnessed by the increase in post-traumatic stress, is devastating. The ...
For an undergraduate introductory level course in social psychology. Research made relevant through a storytelling approach. This renowned text maintains its acclaimed storytelling approach to convey the science of social psychology while making research relevant to students. The authors bring the material under study to life through real-world ...
Did you know that we are born with the power to choose what's real in our world? What would it mean to discover that everything from the DNA of life to the future of our world is based upon a simple 'Reality Code' that may be changed and upgraded by choice? Revolutionary discoveries in the power of belief suggest that we're about to find out!For ...
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