Alibris: Public relations United States

AUDIOBOOKS | NEW BOOKS OF NOTE | BARGAIN BOOKS | Find a seller

» advanced search

Sale books bring joy to the world: Save 25% or more

Get your gifts by December 24: Learn how

browse BOOKS

Page 1 of 5

sort by

1	Practice of public relations more books like this by Fraser P. Seitel add to wishlist For courses in Introduction to Public Relations and Public Relations Practice, offered by Departments of Communication Studies, Journalism or Marketing. The Practice of Public Relations leads the reader through the evolution of the practice, the preparation and process necessary to reach a variety of "publics" and, most importantly, how to ... see all copies from $1.99! new only from $1.99! \| first editions \| SVS
2	Public Relations: Strategies & Tactics more books like this by Dennis L Wilcox add to wishlist Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional Practice Test Solutions Manual, and an Instructor's Testing Manual with solutions to the practice tests. ... see all copies from $1.99! new only from $1.99! \| first editions \| SVS
3	Public Relations Writing: The Essentials of Style and Format more books like this by Thomas H Bivins add to wishlist This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing - including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give ... see all copies from $1.99! new only from $4.22! \| SVS
4	Public Relations Writing and Media Techniques more books like this by Dennis Wilcox add to wishlist The Fourth Edition of Public Relations Writing & Media Techniques is the most comprehensive and up-to-date PR writing text available. The text thoroughly integrates new communication technologies-the Internet, World Wide Web, Webcasting, etc.-and shows students the many techniques on the horizon and currently in use to reach a variety of audiences ... see all copies from $1.99! new only from $23.88! \| SVS
5	Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education more books like this by David L Kirp, Elizabeth Popp Berman (Contributions by), Jeffrey T Holman (Contributions by) add to wishlist How can you turn an English department into a revenue centre? How do you grade students if they are "customers" you must please? How do you keep industry from dictating a university's research agenda? What happens when the life of the mind meets the bottom line? Wry and insightful, this book takes us on a cross-country tour of the most powerful ... see all copies from $6.90! new only from $16.27! \| first editions \| SVS
6	Public Relations: The Profession and the Practice more books like this by Dan Lattimore add to wishlist Coverage of global markets, new technologies, and multiculturalism throughout make this dynamic text the cutting-edge choice for public relations courses. Accompanied by a unique, free DVD with video interviews of leaders in the public relations field, the text presents and explains in a personal, jargon-free style the fundamental tools of public ... see all copies from $3.00! new only from $91.20!
7	Toxic Sludge Is Good for You: Lies, Damn Lies and the Public Relations Industry more books like this by John Stauber, Sheldon Rampton add to wishlist Common Courage's number one seller blows the lid off of today's multi-billion-dollar propaganda-for-hire PR industry, revealing how public relations wizards concoct and spin the news, organize phony "grassroots" front groups, spy on citizens and conspire with lobbyists and politicians. see all copies from $1.99! new only from $7.99! \| signed copies \| first editions
8	Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion more books like this by Danny Newman add to wishlist see all copies from $1.99! new only from $11.34! \| signed copies \| first editions
9	Public Relations Campaign Strategies: Planning for Implementation more books like this by Robert Kendall add to wishlist Kendall's how-to guide delivers a theory laden step-by-step approach to public relations. The text is layered with real, relevant examples of public relations in action. Checklists, illustrations, and diagrams accompany directives and take the reader through the process of research, adaptation, implementation, and evaluation. "Public Relations ... see all copies from $1.99! new only from $138.41!
10	The Father of Spin: Edward L. Bernays and the Birth of Public Relations more books like this by Larry Tye add to wishlist Edward Bernays developed many of the methods that public relations firms use to target the people they want to reach. This book shows how his innovations and techniques have equipped an industry with the means to influence people to buy products they don't need and support policies they may not understand. A "New York Times" Notable Book for 1998. see all copies from $1.99! new only from $7.99! \| first editions \| SVS
11 view cover	Surrounded by Geniuses: Unlocking the Brilliance in Yourself, Your Colleagues and Your Organization more books like this by Alan Gregerman add to wishlist How many times have you arrived at work, exchanged greetings with your colleagues, attended a meeting or two, and then sat down at your desk overcome by the incredible feeling that you were surrounded by geniuses? And how many times have you headed home from work, looked around, and been struck with an awesome sense that you were surrounded by a ... see all copies from $2.42! new only from $3.98! \| signed copies \| first editions \| SVS
12 view cover	Public Relations: The Profession and the Practice more books like this by Otis W Baskin add to wishlist Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical perspectives of scholars. The fourth edition features increased coverage of technological change, diversity and expanding global markets, and their impact on the profession. New co ... see all copies from $1.99! new only from $15.84! \| SVS
13 view cover	Public Relations: The Practice and the Profession (NAI, Text Alone) more books like this by Dan L Lattimore, Otis W Baskin, Suzette T Heiman add to wishlist This text provides a clear study of the process of public relations with a strong theoretical basis and balanced tone. It focuses throughout on technology and public relations. The text is accompanied by a CD-ROM with video interviews of leaders in the PR field. see all copies from $2.93! new only from $24.95!
14 view cover	What Were They Thinking?: Crisis Communication: The Good, the Bad, and the Totally Clueless more books like this by Steve Adubato, PH.D. add to wishlist Examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public. see all copies from $9.95! new only from $11.50! \| SVS
15 view cover	Excellent Public Relations and Effective Organizations: A Study of Communication Management in Three Countries more books like this by Larissa A Grunig, Larissa A Gruing, James E Gruing add to wishlist This volume is the final product of the "excellence project" - a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. It contains many new statistical analyses of the survey data and more details from the case studies. Discussing theory and data related to several ongoing ... see all copies from $75.62! new only from $75.62! \| SVS
16 view cover	Black Tie Optional: A Complete Special Events Resource for Nonprofit Organizations more books like this by Harry A Freedman, Karen Feldman add to wishlist Praise for "Black Tie Optional: A Complete Special Events Resource for Nonprofit Organizations, Second Edition" - 'I wish I had had this invaluable book when I was helping plan fundraisers in the past. My life would have been easier, and our bank account healthier. Don't torture yourself: get this book, follow its advice and be a hero' - Richard ... see all copies from $24.22! new only from $24.22! \| SVS
17 view cover	Strategic Issues Management: Organizations and Public Policy Challenges more books like this by Robert L Heath add to wishlist Written to position issues management in the strategic planning and management efforts by staff and executives, the author of this volume argues that issues management is not one of many communication functions, but a management function that can entail use of public policy resources to achieve harmony with key publics. Issues management is vital ... see all copies from $1.99! new only from $40.23!
18 view cover	Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions more books like this by Sandra L Beckwith add to wishlist Beckwith shows nonprofit organizations how to use cost-effective publicity techniques to reach fundraising goals, recruit employees and volunteers, and educate consumers. see all copies from $12.57! new only from $14.31! \| SVS
19	Handbook of Institutional Advancement: A Modern Guide to Executive Management, Institutional... more books like this by A Westley Rowland (Editor) add to wishlist see all copies from $1.99!
20 view cover	Handbook for Public Relations Writing more books like this by Thomas H Bivins add to wishlist IN see all copies from $1.99! new only from $29.10! \| first editions \| SVS
21 view cover	Making It in Public Relations: An Insider's Guide to Career Opportunities more books like this by Leonard Mogel add to wishlist This is a guide to everything one needs to know when pursuing a successful career in public relations. It is an introduction to public relations, written for students who want or need a definition of the profession to understand what they are moving into as a career. An overview of the various roles and responsibilities involved in PR work, the ... see all copies from $34.00! new only from $34.00!
22 view cover	PR!: A Social History of Hype more books like this by Stuart Ewen add to wishlist This history of public relations shows how the art of PR has moulded the "public mind" and warped the contours of American democracy. The story began during World War I when Ivy Lee, one of America's first corporate men, sounded the dawn of an era in which public relations and corporate image management would become paramount features of society. ... see all copies from $1.99! new only from $9.29! \| first editions \| SVS
23	The Pentagon propaganda machine more books like this by J William Fulbright add to wishlist see all copies from $1.99! first editions \| SVS
24 view cover	Damage Control: How to Get the Upper Hand When Your Business Is Under Attack more books like this by Eric Dezenhall, John Weber add to wishlist Two masters of crisis management assert that much of the conventional wisdom about damage control is self-serving, self-congratulatory, self-deceiving--and flat out wrong. Here, they reveal what works, what doesn't, and how to survive a career-threatening situation. see all copies from $1.99! new only from $3.00! \| first editions
25	Strategic Public Relations Counseling: Models from the Counselors Academy more books like this by Norman R Nager add to wishlist 56.00 see all copies from $1.99! new only from $53.48! \| first editions

Page 1 of 5: 1 2 3 4 5 Next>

Browse authors

Browse subjects

Our Money-Back Guarantee

We guarantee every item's condition, as described on Alibris. If you are not satisfied that an item is as described, return your purchase for a refund.

	Effective public relations by Scott M. Cutlip, Allen H. Center see all from $1.99! new only from $31.49!
	Public Relations Cases by Jerry A Hendrix see all from $1.99! new only from $17.33!
	Propaganda by Edward L Bernays see all from $7.13! new only from $7.92!
	Trust Us We're Experts: How Industry Manipulates Science and Gambles with Your Future by Sheldon Rampton, John Stauber see all from $1.99! new only from $5.27!
	PR!: A Social History of Spin by Stuart Ewen see all from $3.00! new only from $6.29!
	This is PR: The Realities of Public Relations by Doug Newsom see all from $1.99! new only from $1.99!