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1. The Facebook Effect: The Inside Story of the Company That Is Connecting the World
by David Kirkpatrick
Today - six years after it was created in a Harvard dorm room - over 500 million people use Facebook regularly, in just about every country on earth. ... More
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2. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
by Dave Kerpen
How to build a brand's popularity by being authentic, engaging, and transparent on Facebook and other social media sites.
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3. Here Comes Everybody: The Power of Organizing Without Organizations
by Clay Shirky
A woman loses her phone, and recruits an army of volunteers to get it back. A dissatisfied airline passenger spawns a movement with her web log. ... More
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4. Facebook for Dummies
by Carolyn Abram
Ready to get active on Facebook but no clue where to start? This bestselling guide gets you started! Facebook has undergone a number of changes over ... More
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5. The Social Media Bible: Tactics, Tools, and Strategies for Business Success
by Lon Safko
The Ultimate Guide To Social Media Marketing "The Social Media Bible" will show you how to build or transform your business into a social media- ... More
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6. Facebook For Dummies
by Leah Pearlman, Carolyn Abram
Face it-you need this book-and-DVD bundle covering the biggest issues Facebook users need to know Facebook For Dummies tops the charts with each ... More
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7. Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
by Brian Solis
The ultimate guide to branding and building your business in the era of the Social Web-revised and updated with a Foreword by Ashton Kutcher Engage! ... More
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8. Groundswell: Winning in a World Transformed by Social Technologies
by Charlene Li, Josh Bernoff
Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have ... More
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9. Roadside Crosses
by Jeffery Deaver
A highway patrol trooper notices something strange on the side of the road: a homemade cross, fashioned as a memorial. Except the date being ... More
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10. Linkedin for Dummies
by Joel Elad
LinkedIn takes professional networking online and provides access to people, jobs, and opportunities. This introduction to "LinkedIn" explains its ... More
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11. The Young and the Digital: What the Migration to Social Network Sites, Games, and Anytime, Anywhere Media M Eans for Our Future
by S Craig Watkins
In "The Young and the Digital, "S. Craig""Watkins skillfully draws from more than 500 surveys and 350 in-depth interviews with young people, parents, ... More
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12. The Power Formula for Linkedin Success: Kick-Start Your Business, Brand, and Job Search
by Wayne Breitbarth
Learn how to navigate the world's largest business networking site, create a powerful personal profile, and discover your next job, customer, or ... More
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13. Real-Time Marketing & PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products That Grow Your Business Now
by David Meerman Scott
"Launch effective real-time communications to win in today's always-on worldGone are the days when you could plan out your marketing and public ... More
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14. Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
by Chris Brogan, Julien Smith
The "New York Times" and "Wall Street Journal" bestseller is now in a new, updated paperback edition. Two social media veterans show readers how to ... More
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15. Social Media Marketing All-In-One for Dummies
by Jan Zimmerman, Doug Sahlin
Face Facebook, link up with LinkedIn, and tweet with Twitter using this all-in-one guide! Marketing your business through social media isn't rocket ... More
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16. Open Leadership: How Social Technology Can Transform the Way You Lead
by Charlene Li
An essential guide for leaders who want to use social media to be "open" while maintaining control "Be Open, Be Transparent, Be Authentic" are the ... More
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17. Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live
by Jeff Jarvis
A visionary and optimistic thinker examines the tension between privacy and publicness that is transforming how we form communities, create ... More
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18. The New Social Learning: A Guide to Transforming Organizations Through Social Media
by Tony Bingham, Marcia L. Conner
Most business books on social media have focused exclusively on using it as a marketing tool. But social media has the potential to revolutionize ... More
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19. The Cult of the Amateur: How Blogs, MySpace, YouTube and the Rest of Today's User Generated Media are Killing Our Culture and Economy
by Andrew Keen
In a hard-hitting and provocative polemic, Silicon Valley insider and pundit Keen exposes the grave consequences of today's new participatory Web 2.0 ... More
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20. The Twitter Book
by Tim O'Reilly, Sarah Milstein
Co-authors O'Reilly and Milstein guide readers through important new features like Twitter lists, the subtleties of the retweet button, local trends, ... More
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21. Social Media Roi: Managing and Measuring Social Media Efforts in Your Organization
by Olivier Blanchard
"Blanchard is demanding. He won't allow you to flip through this book, nod your head, and leave. If you're in, you're going to have to invest to get ... More
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22. Blogging for Dummies
by Susannah Gardner, Shane Birley
Fledgling bloggers learn what a blog is, how to create a blog, what they needto get started, and all the information on blogging basics.
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23. The New Community Rules: Marketing on the Social Web
by Tamar Weinberg
This book offers crucial advice and strategies for marketing products and services on today's social web, with case studies on what really works and ... More
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24. The Complete Idiot's Guide to Social Media Marketing
by Jennifer Abernethy
Discover how Facebook, Twitter, LinkedIn, YouTube, and other social sites give you a marketing advantage. Get effective strategies for targeting your ... More
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25. Facebook Application Development for Dummies
by Jesse Stay
Learn to install the Facebook toolkit and use the Graph API, use Facebook Markup Language and Facebook Query Language, create applications for ... More
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