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1	International Marketing more books like this by Philip R Cateora add to wishlist A revised and updated edition with examples from European and Asian markets. New to this volume are discussions on standardization versus adaptation, emerging markets, green marketing, regional market groups like the EU and non-Western management structures. see all copies from $1.99! new only from $14.89! \| first editions \| SVS
2	Global Marketing: Foreign Entry, Local Marketing, and Global Management more books like this by Johny K Johansson add to wishlist "Johansson's Global Marketing, 4/e" utilizes a three-pronged framework to organize the discussion of how to conduct global business: foreign entry, local marketing, and global management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. The discussion progresses from how to market an ... see all copies from $1.99! new only from $1.99! \| first editions \| SVS
3	Building an Import/Export Business more books like this by Kenneth D Weiss add to wishlist Foreign trade is one of the most lucrative areas for any business. But whether you are a manufacturer exporting a fleet of trucks or a small entrepreneur importing a shipment of native art, the maze of regulations, the piles of documentation and the sheer differences in international business practices can create a world of confusion. From Kenneth ... see all copies from $1.99! new only from $6.75! \| first editions \| SVS
4	Global Marketing more books like this by Warren J Keegan, Mark Green add to wishlist This successful new text offers a concise introduction to the field that is presented in a lively student oriented style. The authors integrate relevant real-world cases, vignettes, and boxed features with a clear, engaging narrative to effectively communicate the excitement, challenge and discipline of global marketing. NEW More comprehensive, ... see all copies* from $1.99! new only from $9.98! \| first editions \| SVS
5	Global Marketing more books like this by Kate Gillespie add to wishlist Created specifically for undergraduate students, this concise text covers the essential concepts of global marketing with the aid of extensive real-life examples and cases. It offers balanced coverage of developed and developing markets, including insights into the often-overlooked markets of Africa, Latin America, and the Middle East. While ... see all copies from $2.20! new only from $2.20! \| SVS
6	Global Marketing Management more books like this by Masaaki Kotabe add to wishlist Written in response to the fact that markets have become truly global, this book helps students prepare for the 21st century and become effective managers overseeing global marketing activities in an increasingly competitive environment. It offers a fundamental paradigm shift in teaching global marketing. Rather than being bound by the traditional ... see all copies from $1.99! new only from $4.67! \| first editions \| SVS
7	Import/Export for Dummies more books like this by John J Capela add to wishlist This is a clear, easy-to-understand primer on the exciting world of import/export. The United States imports $1.2 trillion and exports $772 billion in goods on an annual basis. "Import/Export For Dummies" provides entrepreneurs and small- to medium-size businesses with the critical information they need to begin exporting their products around the ... see all copies from $10.85! new only from $10.85! \| SVS
8	International Marketing more books like this by Michael R Czinkota add to wishlist The second best selling text which is well known for its extremely current coverage, unique chapter coverage, and prestigious author team who have consulted or taught all over the world. Features: * Prestigious author team on the cutting edge of international business and marketing through involvement with frequent consulting engagements and ... see all copies from $1.99! new only from $1.99! \| SVS
9	International Marketing more books like this by Dana-Nicoleta Lascu add to wishlist International marketing, with the student in mind. International Marketing, 3e provides an in-depth analysis of international marketing, adopting a strategic, applications-oriented approach to country- and region-specific environments. These are illustrated, in the text and in the case studies, with interviews conducted with international and ... see all copies from $1.99! new only from $26.00! \| first editions
10	Global Marketing Management more books like this by Warren J Keegan add to wishlist For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases. NEW- Chapter on Global e.marketing. - Students see impact of e-commerce on global marketing. NEW- New Cases. Kodak vs. Fuji, Education of an Expatriate, CEAC-China and Ascom Hasler, Inc. - Provides ... see all copies from $1.99! new only from $2.25! \| SVS
11 view cover	Marketing Across Cultures more books like this by Professor Jean-Claude Usunier add to wishlist Marketing Across Cultures offers a different approach to global marketing, based on the recognition of diversity in world markets and on local consumer knowledge and marketing practices. The text adopts a cultural approach to international marketing, which has two main dimensions: * A cross-cultural approach compares national marketing systems ... see all copies from $1.99! new only from $48.50!
12 view cover	International Marketing Strategy: Analysis, Development and Implementation more books like this by Isobel Doole, Robin Lowe add to wishlist This text looks at context, techniques and strategies involved in successful international marketing. With short case illustrations, case studies, summaries and discussion questions, this book is aimed particularly at students. It sets out to provide a good balance of the theory and implementation behind international marketing, and adopts a user ... see all copies from $2.53! new only from $18.97!
13 view cover	Entry Strategies for International Markets more books like this by Franklin R Root add to wishlist Sage Advice on Going Global Root's perspective is extremely insightful, and clearly the work of one who knows his topics from personal experience. It encapsulates what some of us have taken decades to learn through trial and error. -Larry D. Bouts, president, International Division, Toys-R-Us, Inc. The North American Free Trade Agreement, the new ... see all copies from $1.99! new only from $9.34! \| SVS
14 view cover	International Marketing Research more books like this by V Kumar add to wishlist Offering a sound theoretical base supported by relevant and current examples, this practical, detailed, and well-documented guide takes students through all phases of developing and conducting international marketing research. The most current information available on research methodologies. Assists students to develop effective strategies to ... see all copies from $98.95! new only from $98.95! \| SVS
15 view cover	Relentless: The Japanese Way of Marketing more books like this by Johny K Johansson add to wishlist This is a study of the Japanese way of marketing which includes some radical techniques of which any manufacturer of goods or services should be aware of when competing with the Japanese at home or abroad. Germany had never heard of Lexus when suddenly this Japanese car had outsold Mercedes in its own market. How did Lexus do it? The book ... see all copies from $1.99! new only from $54.50! \| first editions
16 view cover	Distribution: Planning and Control more books like this by David F Ross add to wishlist This text/reference provides guidelines for implementing formal distribution, planning and control systems. It presents distribution management as a vital part of a firm's overall strategic planning, while focusing on practical applications of the strategies discussed. Coverage is also given to the impact and importance of distribution on the ... see all copies from $6.60! new only from $67.84! \| first editions
17 view cover	Export-Import Theory, Practices, and Procedures more books like this by Belay Seyoum add to wishlist "Export-Import Theory, Practices, and Procedures, Second Edition" provides comprehensive and in-depth analysis of international trade theories and techniques. International trade professionals, researchers, students, and members of chambers of commerce will benefit from concepts and theories that explain international trade operations and give ... see all copies from $21.79! new only from $49.73! \| SVS
18 view cover	International marketing more books like this by Vern Terpstra add to wishlist Taking a comprehensive look at the environment, problems and practices of the international marketing arena, this text makes extensive use of actual business examples in order to heighten its real-world emphasis. see all copies from $1.99! new only from $3.00! \| first editions \| SVS
19 view cover	Marketing Research: An International Approach more books like this by Marcus J Schmidt, Svend Hollensen add to wishlist "Marketing Research: An International Approach" is a comprehensive text written with the decision-maker in mind. It is written from the perspective of the firm conducting marketing research in the national and international markets irrespective of its country of origin. This tools-oriented book shows how international marketing managers can ... see all copies from $35.82! new only from $35.82! \| SVS
20 view cover	Effective Marketing with Infotrac College Edition more books like this by William G Zikmund, Michael D'Amico add to wishlist In this third edition text, Zikmund and d'Amico integrate e-commerce considerations into all aspects of marketing strategy. Each of the 17 chapters includes examples of well-known products and companies. see all copies from $3.89! new only from $54.67!
21 view cover	How to Succeed in Exporting and Doing Business Internationally more books like this by Eric Sletten add to wishlist This guide to international business practice explains how to target a specific market and research that market, how to choose and manage a foreign distributor, how to transfer pricing and how to use modern technologies to overcome logistic hurdles. It also covers taxation and finance. see all copies from $2.06! new only from $18.00! \| first editions \| SVS
22 view cover	Export Import more books like this by Joseph A Zodl add to wishlist Managers will learn how to successfully guide their companies into international trade and minimize complications with this updated edition to a business classic. It shows them how to: Get up-to-date information on trade laws; Sell a U.S.-made product overseas and be paid in U.S. dollars; Understand the language of global trade; Navigate the ... see all copies from $1.99! new only from $56.60!
23 view cover	International Sales and the Middleman: Managing Your Agents and Distributors more books like this by John Griffin add to wishlist This volume is about managing dealers, distributors and agents in overseas markets, a useful guide for anyone doing business overseas. The book gives detailed practical advice on how to go about finding, appointing and managing local agents. It includes advice on local customs and preferences in key markets, and shows readers what pitfalls to ... see all copies from $11.82! new only from $30.37! \| first editions
24 view cover	How to Develop Manage Success Dist more books like this by William C Fath add to wishlist A good independent distributor is a valuable asset, positively affecting cash-flow by granting access to world markets that would otherwise be off-limits. This guide shows how to select and manage a distributor, and tap into world markets. This guide help businesses and organizations globally expand their sale channels by showing how to: identify ... see all copies from $1.99! new only from $12.30! \| first editions
25 view cover	International Marketing: Analysis and Strategy more books like this by Sak Onkvisit add to wishlist Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisified in the same way. The 4th edition of International Marketing has been written to enable managers and scholars to ... see all copies from $1.99! new only from $33.00! \| first editions \| SVS

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	Marketing Management by Philip Kotler see all from $1.99! new only from $11.75!
	Import/Export: How to Get Started in International Trade by Dr. Carl A Nelson see all from $1.99! new only from $5.49!
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	The Culture Code: An Ingenious Way to Understand Why People Around the World Buy and Live as They Do by Clotaire Rapaille see all from $6.74! new only from $8.63!
	Introduction to Materials Management by J R Tony Arnold see all from $1.99! new only from $6.99!