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1	Miserly Moms: Living Well on Less in a Tough Economy more books like this by Jonni McCoy add to wishlist With gas and food prices soaring, there's more need than ever before for Jonni McCoy's "Miserly Moms". Jonni shares the money-saving strategies that allowed her family to transition from two incomes to one. These practical, proven strategies, tips, and recipes will help anyone live frugally without feeling deprived. Real-life examples show how ... see all copies from $6.37! new only from $7.93!
2	Predictably Irrational: The Hidden Forces That Shape Our Decisions more books like this by Dan Ariely add to wishlist In the tradition of "Freakonomics" and "Blink," a behavioral economist argues that human behavior is often anything but rational--that thoughts are not random, but instead are systematic and predictable. see all copies from $11.14! new only from $11.14! \| signed copies \| SVS
3	Why We Buy: The Science of Shopping: Updated and Revised for the Internet, the Global Consumer, and Beyond more books like this by Paco Underhill add to wishlist Is there a method to the madness when it comes to shopping? Hailed by the "San Francisco Chronicle" as "a Sherlock Holmes for retailers," author and CEO Underhill answers with a definitive "yes" in this witty, eye-opening report on the nation's ever-evolving consumer culture. see all copies from $3.19! new only from $5.00! \| SVS
4	Nudge: Improving Decisions about Health, Wealth, and Happiness more books like this by Richard H Thaler, Cass R Sunstein add to wishlist Every day we make decisions on topics ranging from the personal investments we select to the schools we pick for our children to the foods we eat to the causes we champion. Unfortunately, as authors Richard Thaler and Cass Sunstein astutely observe, we don't always choose well. The reason, the authors explain, is that we all are susceptible to ... see all copies from $7.50! new only from $8.81! \| SVS
5	The Culture Code: An Ingenious Way to Understand Why People Around the World Buy and Live as They Do more books like this by Clotaire Rapaille add to wishlist Rapaille decodes fundamental archetypes ranging from sex to money to health to America itself to provide a revolutionary way of understanding and dealing with the world--how the culture code one grows up in influences how he acts, buys, and loves. see all copies from $6.95! new only from $8.92! \| first editions \| SVS
6	The Wisdom of Crowds more books like this by James Surowiecki add to wishlist A revolutionary look at the way the world works by the "New Yorker's" financial columnist, this work investigates how large groups of people run their businesses, organize society, structure their political system, fight terrorism, and think about the future--all better than an elite few. see all copies from $3.62! new only from $8.57! \| SVS
7	The Long Tail: Why the Future of Business Is Selling Less of More more books like this by Chris Anderson add to wishlist In one of the most important business books since "The Tipping Point," Anderson shows how the future of commerce and culture isn't in hits, or the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve. see all copies from $1.99! new only from $1.99! \| first editions \| SVS
8	Consumer Behavior more books like this by Wayne D Hoyer add to wishlist Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual model helps students see how all chapter topics tie together, and real-world examples reinforce each concept and theoretical principle under review. The text also focuses on ... see all copies from $1.99! new only from $27.50! \| SVS
9	Buyology: Truth and Lies about Why We Buy more books like this by Martin Lindstrom add to wishlist Marketing guru Lindstrom draws on a three-year study of people from around the world to overturn many of the assumptions, myths, and beliefs about what genuinely stimulates consumers' interest in a product and compels them to buy. see all copies from $8.40! new only from $13.90! \| first editions \| SVS
10	Why We Buy: The Science of Shopping more books like this by Paco Underhill add to wishlist Citing market research and in-the-mall studies, a retail consultant explains the complexity of consumer shopping behavior, and provides retailers with techniques to capture the increasingly sophisticated shopper's attention. see all copies from $1.99! new only from $3.72! \| signed copies \| first editions \| SVS
11 view cover	Rick Steves' Spain more books like this by Rick Steves add to wishlist Who but Rick Steves can tell travelers the best way to see Barcelona, the Basque Region, Madrid, Segovia, Toledo, Salamanca, Andalucia, Sevilla, Arcos, Jerez, Granada, The Costa del Sol, Tarifa, Gibraltar, and Morocco? "With Rick Steves' Spain 2006", travelers can experience the best of everything Spain has to offer, including tapas-hopping and ... see all copies from $1.99! new only from $1.99!
12 view cover	A Consumers' Republic: The Politics of Mass Consumption in Postwar America more books like this by Lizabeth Cohen add to wishlist Cohen, a professor of American Studies at Harvard, examines how the quest for prosperity informed much of American culture and society in the decades following World War II. Touching on a variety of movements, from activism to education, A CONSUMER'S REPUBLIC argues for a reappraisal of the effect consumerism has had historically and today. see all copies from $7.77! new only from $10.78! \| signed copies \| first editions \| SVS
13 view cover	Richistan: A Journey Through the American Wealth Boom and the Lives of the New Rich more books like this by Robert Frank add to wishlist Full of captivating profiles and expert insights into the lives and lifestyles of the nouveau riche, "Richistan" looks behind the glitz to find the real story behind new money and its impact on the richest nation in the world. see all copies from $1.99! new only from $2.99! \| first editions \| SVS
14 view cover	Consumer Behavior with Ddb Lifestyle Study Data Disk more books like this by Del I Hawkins, Hawkins Delbert, Mothersbaugh David add to wishlist This book is a strategic look at consumer behavior in order to guide successful marketing activities. "The Wheel of Consumer Analysis" is the organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior, consumer environment, and marketing strategy. Each of these components is the topic of ... see all copies from $103.78! new only from $134.28!
15 view cover	The Safe Shopper's Bible: A Consumer's Guide to Nontoxic Household Products more books like this by David Steinman, Samuel S Epstein add to wishlist Anyone concerned about the health effects of ingredients in the items they buy every day - from soup to flea powder, mascara, or car wax - will find The Safe Shopper's Bible indispensable. Finally, here's a complete guide to settle such questions as: Can your hair coloring cause breast cancer? Is this brand of apple juice safe for babies? Will the ... see all copies from $1.99! new only from $1.99! \| first editions \| SVS
16 view cover	CB more books like this by Barry J Babin, Eric G Harris add to wishlist CB, a unique book for your consumer behavior course, began with you. We asked you, the students, through conversations, focus groups, surveys, and interviews, how you learn best. Based on your answers and input from faculty, we took your solutions--brief chapters, MP3 files, even quizzing--and built it into the most innovative approach to teaching ... see all copies from $26.99! new only from $31.07! \| first editions \| SVS
17 view cover	Consumer Behavior: Buying, Having and Being more books like this by Michael R Solomon add to wishlist For sophomore/junior-level courses in Consumer Behavior and Consumer Psychology in the department of Marketing, and for use in MBA courses. Using a lively writing style, examples that relate directly to students as consumers, and "cutting-edge" research, this critical examination of marketing practices explains why people buy things and how ... see all copies* from $1.99! new only from $14.80! \| first editions \| SVS
18 view cover	The Overspent American: Why We Want What We Don't Need more books like this by Juliet B Schor add to wishlist "Thick with survey data, less taxing than a saunter through Saks, Schor's study is a scornful indictment of consumerism--which, she argues, has created a nation of debtors but failed to fill a gaping cultural maw. . . . This is the stuff from which revolutions are made ("Entertainment Weekly.)" Photos. see all copies from $1.99! new only from $6.15! \| first editions \| SVS
19 view cover	Consumer Behavior more books like this by Leon G Schiffman add to wishlist This text uses a marketing segmentation approach to convey the essence of consumer behaviour and to connect psychological, sociocultural and decision-making aspects of consumer behaviour. The authors explain in an integrated fashion what consumer behaviour variables are, types and importance of consumer research and problems in performing research ... see all copies from $1.99! new only from $2.28! \| first editions \| SVS
20 view cover	Branded: The Buying and Selling of Teenagers more books like this by Alissa Quart add to wishlist BRANDED examines the ways in which marketing departments target teens, in order to predict trends, monitor buying patterns, and move product. From corporate sponsorship in schools to leveraging employees' children, Quart profiles these attempts to turn boys and girls into billboards. see all copies from $1.99! new only from $1.99! \| signed copies \| first editions \| SVS
21 view cover	Consumer Behavior and Marketing Strategy more books like this by J Paul Peter add to wishlist This work shows how the various elements of consumer analysis fit together in an integrated framework, called the "Wheel of Consumer Analysis". Psychological, social and behavioural theories are shown as useful for understanding consumers and developing more effective marketing strategies. The aim is to enable students to develop skills in ... see all copies from $1.99! new only from $18.85! \| SVS
22 view cover	Hidden Order: The Economics of Everyday Life more books like this by David D Friedman add to wishlist In this title, the author, a prominent economics scholar, shows the reader how to use economics for understanding marriage, kids, crime, war and practically everything else from profits to prices. see all copies from $1.99! new only from $9.58! \| first editions \| SVS
23 view cover	Consumer Education & Economics more books like this by Ross E Lowe, Charles A Malouf, Annette R Jacobson add to wishlist "Consumer Education & Economics" is a comprehensive consumer education program covering three broad areas: understanding our economy, managing family and personal finances, and making well-informed purchasing decisions. The up-to-date content includes credit, identity theft, new investment options, estate planning, using financial software, ... see all copies from $1.99! new only from $2.00! \| SVS
24 view cover	Ecological Intelligence: How Knowing the Hidden Impacts of What We Buy Can Change Everything more books like this by Prof. Daniel Goleman add to wishlist The bestselling author of "Emotional Intelligence" and "Primal Leadership" reveals the hidden environmental consequences of what societies make and buy, and how that knowledge can drive the changes necessary to save the planet. see all copies from $14.75! new only from $14.75! \| SVS
25 view cover	Shop Smart, Save More: Learn the Grocery Game and Save Hundreds of Dollars a Month more books like this by Teri Gault, Sheryl Berk add to wishlist From the founder and CEO of TheGroceryGame.com--a groundbreaking Web site that helps readers save hundreds of dollars on groceries--comes helpful tips and tricks to making the most of money while food shopping. see all copies from $4.75! new only from $4.75! \| SVS

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	The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell (Read by) see all from $2.34! new only from $7.25!
	Freakonomics: A Rogue Economist Explores the Hidden Side of Everything by Steven Levitt, Stephen J Dubner see all from $1.99! new only from $5.93!
	Blink: The Power of Thinking Without Thinking by Malcolm Gladwell see all from $1.99! new only from $8.47!
	The World Is Flat: A Brief History of the Twenty-First Century by Thomas L Friedman see all from $1.99! new only from $2.95!
	Principles of Marketing by Philip Kotler, Ph.D. see all from $1.99! new only from $4.40!
	Call of the Mall: The Geography of Shopping by the Author of Why We Buy by Paco Underhill see all from $1.99! new only from $1.99!