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Technology in Action
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Alan Evans, Kendall Martin, Mary Anne Poatsy
"For introductory courses in computer concepts or computer literacy often including instruction in Microsoft Office." A Computer Concepts Text Focused on Today's Student! "Technology in Action "engages students by combining a unique teaching approach with rich companion media.
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Management Information Systems: Managing the Digital Firm
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Kenneth C Laudon, Jane P Laudon
It's not business as usual anymore ... that's why you need this seventh edition. Businesses can no longer survive without becoming digital. The Laudon's is the world's top-selling MIS text. Here you'll find opportunities to build the skills and acquire the knowledge you'll need to use information systems successfully. You'll find, along with MIS ...
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Management Information Systems for the Information Age
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Stephen Haag
Management Information Systems for the Information Age, 3rd edition maintains the unique overall approach of the successful second edition: the right mix of traditional and leading edge topical coverage along with LOTS of hands-on, problem-solving projects. Haag works well for professors (and students) who want a very interactive, engaging ...
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Management Information Systems
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Jane P Laudon, Kenneth C Laudon
Information systems knowledge is essential for creating competitive firms, managing global corporations, and providing useful products and services to customers. This book introduces management information systems that readers will find vital to their professional success. Emphasizes the digital integration of the firm through enterprise ...
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Business Driven Technology
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Stephen Haag
BDT takes a business-first approach, improving students' perception of the value of IS within the business discipline. This perspective allows instructors to more easily demonstrate how technology and systems support business performance and growth. The adaptive chapter/plug-in organization enables the instructor to adjust content according to ...
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Business Data Communications and Networking
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Jerry FitzGerald
Completely updated, the best-selling business networking reference returns. The goal of the seventh edition is to build on the strengths of previous editions and include changes necessary for the fast-paced networking environment. While technologies and applications change rapidly, the fundamental concepts evolve much more slowly; they provide the ...
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Management Information Systems
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by
James A O'Brien, PH.D.
This market leading text is for business students, most of whom will become managers, entrepreneurs, or managerial-level professionals who will use and manage Information Systems. Students learn how Information Technology provides them with a powerful managerial resource that can help manage business operations, make better decisions, and gain ...
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Information Technology Project Management
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Kathy Schwalbe
Builds an unparalleled foundation for tomorrow's managers by providing meaningful examples of real projects and applying the lessons they teach to a sound framework in IT project management.
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Introduction to Information Systems
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Dr. James O'Brien
Introduction to Information Systems 9/E is a traditional book because of the organization of the table of contents and the five-level framework that is used to describe the stages of Information Systems development. This text provides brief but complete coverage of the major topics covered in a first course and has been thoroughly revised to ...
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Management Information Systems
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by
Raymond McLeod
"Management Information Systems" is recognized for logical organization and clear descriptions. Focusing on the role of managers within an organization, the volume emphasizes the development of computer-based Information Systems to support an organization's objectives and strategic plans. Focusing on the Systems Concepts, the Systems Approach is ...
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Essentials of Business Information Systems
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Kenneth C Laudon, Jane P Laudon
"For introductory undergraduate courses in Information Systems taught in MIS, IS, CIS, Business and Management departments." This brief text is ideal for courses on quarter systems and those that combine a MIS text with hands-on software, projects, or case studies. These authoritative authors continue to define the MIS course by ...
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Business @ the Speed of Thought: Using a Digital Nervous System
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Bill Gates, Collins Hemingway
Bill Gates draws on his own experiences as chairman of Microsoft and offers his best insights into how companies can become successful. He advocates that companies develop what he calls "digital nervous systems"--a way of using computers to maximize the flow of information for profit, and provides examples from companies he thinks have done things ...
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Information Systems Management in Practice
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by
Barbara C McNurlin, Ralph H Sprague
Dealing with the management of information technology (IT) as it is being practiced in organizations today, the emphasis of this book is on the current material that information systems executives find important; its organization is around a framework that readers new to the information can understand. In this 7th edition, discussions include the ...
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Competitive Intelligence: How to Gather Analyze and Use Information to Move Your Business to the Top
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by
Larry Kahaner
This book takes readers beyond the Information Age and into the Age of Intelligence, explaining how to turn the raw facts, statistics, and numbers about competitors' activities and market trends into practical guidelines for making the right business decisions. "Help separate the useless from the useful".--"USA Today".
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Computer Confluence Complete
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by
Michael J Quinn, George Beekman
"Computer Confluence" is more than a book: it's the confluence of three media resources: an illustrated textbook, a state-of-the-art CD-ROM, and up-to-the-minute web site. "Computer Confluence" goes beyond computer concepts and explores the promise and problems of information technology, how it affects people and society, and the future. Since ...
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Principles of Information Systems: A Managerial Approach
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by
Ralph Stair
Built on the successful framework of previous editions, the eagerly anticipated eighth edition of Principles of Information Systems has been heavily revised and reorganized and now offers a streamlined text that covers the most up-to-date and relevant topics of information technology. The overall vision, framework, and pedagogy that made the ...
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Unleashing the Killer App: Digital Strategies for Market Dominance
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Larry Downes, Chunka Mui, Nicholas Negroponte (Foreword by)
This executive-level strategic guide tells how to integrate technological solutions into all aspects of an organization--no matter how nontechnical the industry--and outlines how to profit from emerging technologies. By first illustrating how existing technology can improve business processes, this practical and inspirational book then encourages ...
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Decision Support Systems and Intelligent Systems
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by
Efraim Turban, PH.D., Jay E Aronson
This book is widely known for its comprehensive treatment of decision support theory and how it is applied. Through four editions, this book has defined the course and set the standard for up-to-date coverage of the latest decision support theories and practices by managers and organizations. This fifth edition has been streamlined and updated ...
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Introduction to Information Technology
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by
Efraim Turban, PH.D., Rex Kelly Rainer, Richard E Potter
It makes your business soar! Without Information Technology (IT), the snowboard on the cover simply would never make it to the slopes. As you read Introduction to Information Technology, you’ll discover that IT integrates and enhances all functions of a business—from the research and development that goes into designing a faster, more flexible ...
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Essentials of Management Information Systems
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by
Jane Laudon, Kenneth C Laudon
Exceptionally practical in approach, this volume prepares readers for the constantly changing demands of using information systems as managers in today's fast-paced organizations. It relates MIS to management, the organization and technology, focusing on the importance of integrating these elements; tracks emerging technologies and organizational ...
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Corporate Information Strategy and Management: Text and Cases
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by
Lynda M Applegate, Robert D Austin, F Warren McFarlan
Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest ...
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Fundamentals of Information Systems: A Managerial Approach
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Ralph M Stair, George Walter Reynolds
Fundamentals of Information Systems, Fourth Edition builds on the successful pedagogy of its previous edition and offers a streamlined overview of information systems while analyzing business and organizational needs.
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Management Information Systems, Fifth Edition
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by
Effy Oz
Management Information Systems, Fifth Edition retains the five parts structure and updated part-opening business cases from previous editions, but features a new streamlined chapter organization to better fit your course needs. All of the chapters offer completely new real-world cases and now include up-to-date video clips plus supporting ...
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Information Systems Today
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by
Leonard M Jessup, Joseph S Valacich
Contemporary and well written, this book serves as a good desk reference for business professionals who need to know about information systems. Chapter topics include database management, telecommunications, electronic commerce, information system ethics, security, and more. For systems analysts or general business professionals who need to know ...
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Business & Information Systems
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by
Robert C Nickerson
This book combines the study of Business and Information Systems at a level that is easy to understand with the most current coverage. With its unique organization, the book focuses on business in Part 1, and then focuses on information systems that support business throughout the remainder of the book.
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