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Dictionary of Finance and Investment Terms
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by
John Downes, Jordan Elliot Goodman
More than 5,000 terms related to stocks, bonds, mutual funds, banking, tax laws, and transactions in the various financial markets are presented alphabetically with descriptions. Readers will also find a helpful list of financial abbreviations and acronyms, as well as illustrative diagrams and charts. Here's a valuable short-entry dictionary for ...
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Writing and Reporting News: A Coaching Method
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Carole Rich
This book focuses on the most up-to-date methods needed to attract today's readers, including use of the Internet, graphics, basic news and storytelling styles.
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Business and Legal Forms for Photographers
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by
Tad Crawford
Expanded and updated to cover the Internet, this volume contains 28 business and legal forms for photographers. Each form is accompanied by step-by-step instructions, advice on standard contractual provisions, and negotiation checklists to guide you to the best deal. There are: contracts for wedding, portrait and assignment photography; publishing ...
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Business: Its Legal, Ethical, and Global Environment
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by
Marianne Moody Jennings
Offering the best preparation for future managers, BUSINESS: ITS LEGAL, ETHICAL, & GLOBAL ENVIRONMENT, 8e, teaches you how to understand and apply legal and ethical concepts to real business. Going further than simply introducing you to the legal environment, this text offers the most comprehensive and integrated approach to exploring the ...
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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells
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by
Robert W Bly
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, ...
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Personal Financial Planning
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by
Lawrence J Gitman
This market leading text keeps getting better. The ninth edition is a clear and concise text with shorter chapters allowing for a flexible course organization without compromising coverage. A new four-color design, new marginal glossary, and icons help to bring in up-to-the-minute developments that affect everyone. The life-cycle approach, ...
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Out of the Crisis
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by
W Edwards Deming
The focus of this book is the transformation of the style of American management. The author includes his management philosophy for establishing quality and productivity, and maintaining a competitive edge in business.
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Small Business Kit for Dummies
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by
Richard D Harroch
Millions of Americans own their own businesses, and millions more dream of doing the same. But starting your own business is a pretty complicated matter, especially with all the legal issues and paperwork. This updated edition of the top-selling small business resource is chock-full of information, resources, and helpful hints on making the ...
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Basic Business Statistics: Concepts and Applications
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by
Mark L Berenson
For courses in Business Statistics. This comprehensive text focuses on the underlying statistical concepts that are important to students majoring in business. This Tenth edition has been substantially revised and rewritten to improve readability and comprehension, now featuring a more active, conversational writing style and a streamlined design ...
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The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
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by
Dan Kennedy
A powerful sales letter is the ultimate marketing tool. Yet, most sales letters end up getting thrown in the junk mail pile. "The Ultimate Sales Letter, 3rd Edition" shows readers how to write letters that get read, generate leads, and make money. This guide teaches readers a step-by-step system for writing sales letters any business can use - ...
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Only Yesterday: An Informal History of the 1920's
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by
Frederick Lewis Allen
Written in 1931, this new installment in the Wiley Investment Classics series offers a well-written historical and anecdotal account of the volatile stock market of the 1920s. It traces the rise of post World War I prosperity up to the crash of 1929 before a colorful backdrop that includes Al Capone, Prohibition, the first radio, and the rise and ...
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Dictionary of Real Estate Terms
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by
Jack P. Friedman, Jack C. Harris, J. Bruce Lindeman
The new edition of this best-selling dictionary has been updated to account for changes in the real estate market, including the recent subprime crisis and other financial issues. Approximately 3,000 clear, concise short-entry definitions of real estate terms cover appraisal, architectural styles, brokerage, construction, development, ...
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Business Essentials
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by
Ronald J Ebert
Appropriate for Introduction to Business. The revision of Essentials continues building on the key ideas of price and length. Instructors will now have time to cover all the necessary topics and also use the various support materials. The new, briefer second edition continues to provide the "essentials" of business, but also includes more updated, ...
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Managing Your Personal Finances
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by
Joan S Ryan
While focusing on the student's role as citizen, student, family member, consumer, and active participant in the business world, "Managing Your Personal Finances 6E" informs students of their various financial responsibilities. This comprehensive text provides opportunities for self-awareness, expression, and satisfaction in a highly technical and ...
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How to Say It
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by
Rosalie Maggio
Provides lists of words, phrases, sentences, and paragraphs that help letter writers know what to say and how to say it when writing such letters as cover letters, fundraising letters, invitations, and refusals.
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Understanding Computers: Today and Tomorrow, Comprehensive
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by
Deborah Morley
Today's readers gain a well-rounded, classic introduction to today's computer concepts with a modern twist when they pick up Morley's UNDERSTANDING COMPUTERS: TODAY & TOMORROW, 2009 UPDATE, 12E. This edition reflects the latest breaking and most relevant technology news to ensure a comprehensive, current knowledge of computer concepts and issues ...
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Contemporary Business Mathematics for Colleges
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by
James E Deitz
This text, in its 12th Edition, presents an arithmetic-based, basic approach to business mathematics. It emphasizes a practical, skill-building approach to prepare students for future careers in business through step-by-step development of concepts, numerous practice exercises throughout, and a focus on real-world application of techniques. The ...
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Gregg Reference Manual
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by
William A Sabin
"The Gregg Reference Manual 9e" by William Sabin is intended for anyone who writes, edits, or prepares material for distribution or publication. For nearly fifty years, this manual has been recognized as the best style manual for business professionals and for students who want to master the on-the-job standards of business professionals.
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Do's and Taboos Around the World
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by
Roger E Axtell
The ultimate guide to international behavior now completely updated and expanded! Do's and Taboos Around the World 3rd Edition "Roger Axtell is an international Emily Post." - The New Yorker "Can help you make friends [and] avoid travel trouble." - BusinessWeek "Helpful fun to read " - Steve Birnbaum The first two editions of Do's and Taboos ...
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International Dimensions of Organizational Behavior
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Nancy J Adler
This book should be of interest to professional courses in personnel/human resource management.
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Letitia Baldrige's New Complete Gde to Executive Manners
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by
Letitia Baldrige
America's #1 bible of business manners is rewritten for the '90s and includes such issues as sexual harrassment, non-discriminatory managing, substance abuse, disabled workers, and other timely topics. Every business person, from entry-level to CEO, needs this guide to the behavior that spells success.
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Reading Statistics and Research
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by
Schuyler W Huck
Designed for beginning statistics and research courses, this text explains how consumers of research can read, understand and critically evaluate the statistical information contained in technical research reports. The major goals are: to help readers decipher the statistical terminology and notations used by authors of technical reports; and to ...
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Contemporary Mathematics for Business and Consumers
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by
Robert A Brechner
Featuring real-life examples, this text examines current business maths procedures and applications including issues relating specifically to small businesses and franchises.
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The Foundation Center's Guide to Proposal Writing
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by
Jane C Geever
The revised edition of our Guide to Proposal Writing provides an up-to-date and comprehensive manual on the basics and finer points of this crucial nonprofit skill. Incorporating recent interviews with the people who review your proposals, the volume furnishes current and valuable "insider information" -- candid tips from grantmakers who clue you ...
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Business English
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by
Mary Ellen Guffey
Mary Ellen Guffey's "Business English, 9e" is the fast track to success in building language skills. With more than thirty years of classroom experience in business communications, Dr. Guffey knows what students need - and in "Business English", the market-leading grammar and mechanics textbook since its first edition, she delivers the best of ...
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