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Practical Public Relations: Theories and Techniques That Make a Difference
by
Bagin, Don, and Fulginiti, Anthony
Ships from
MA,
USA
Binding: Trade paperback
Publisher: Kendall/Hunt Publishing Company
Date Published: 2005
ISBN-13: 9780757515941
ISBN: 0757515940
Description: Good. No dust jacket as issued. highlighting and ink marks on bottom, otherwise fine. Trade paperback (US). Glued binding. 390 p. Audience: General/trade. Thoughtfully blending theories and principles with models and examples...a treat for anyone who needs to know how to sell an idea, build a coalition or manage a crisis....analyzes dozens of PR challenges and explains how to use research to know, not guess, how to succeed. The book is strong on the practical-questions, exercises, and special ...  read more
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condition:
Book:
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seller information:
Name:
Diana Mara Henry,
MA,
USA
Reliability:
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